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We thought we’d profile each of the Scandinavian brands that we’re such huge fans of. First up is Dutch brand Kik Kid. When we were setting up Yellow Lolly and sourcing brands to stock, this was the first brand we chose after spotting it at a kids fashion fair in Antwerp in early 2007. We instantly fell in love with the line, which in turn helped shape the direction of the brands that we wanted to stock. All of the Kik Kid range follows the form and shape of a childs body and every design is simple and considered, and yet oh so stylish, plus each piece has their little logo label displayed discreetly but prominently with the star regularly seen hanging of the zips. Kik Kid is perfect for high quality, practical, bold basics with an edge and is ideal if you don’t want to go down the eclectic prints route. The fit and comfort of our Kik Kid collection is excellent and their pieces can be worn equally well as separates or as full outfits. The autumn winter colour palette is dark grey, a vibrant pink which reminds me of bubblegum, petrol blue, and a deep green with splashes of dark red.
They also have these fabulously retro velour jumpsuits (£26) in petrol blue and the vibrant pink (pictured right) and they both have patches on the elbows that make them totally edgy and cool. Each jumpsuit has contrasting piping in the colour of the patches and we know these are going to be a big hit as we sold so many of them last winter and people also went nuts for the short sleeved versions during the summer!
If you prefer a loose fit, we also have wide legged velour pants that can also form a wardrobe staple and look great teamed with even a smart shirt. They have chunky ribbed waistband and leg cuffs and come in the dark grey pictured or in the vibrant pink for £18 each.
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We love their selection of bold colours and they are fantastic at contrasting with their trimming and patches such as on their cotton bodysuits( £15), which are so gorgeous, you almost don’t want to cover up the contrasting bum and seat. The petrol blue shoulders on the 
One of our favourite items from their range which they do in different colours each season is their leggings. My little girl looks fantastic in them and they are unrivalled in their shape and fit which is created by the stitching around the waist and down the legs. They hold their shape no matter how many washes and look great with hoodies and tops, as well as tunics and dresses, and they look very cool with a funky pair of trainers, shoes, or boots. We stock them in both the
Another staple is their very stylish tights which use the colour palette but have also had cool prints and patterns on them to give them an edge. Pair them with our Kik Kid dresses which we have in velour and cotton, like the
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